‘Flowww’ is a website adaptation of the widely accepted customer journey: Awareness, Consideration, Desire, and Action (ACDA). Visitors travel through your website viewing more pages, spending more time on-page, and becoming informed prospects. Best of all, they trust you more with every click. Now available as an Audiobook 🔊 voiced by the talented Paul Boucher. It…
WordPress has changed how we create websites, making it easy for anyone to get started. Today, we’re going to help you choose between two main options: doing it yourself with a self-installed WordPress, or making things easier with a managed WordPress hosting service like wpSites or wordpress.com. Let’s break it down. Doing It Yourself: WordPress…
As a managed websites platform, we understand the intricacies involved in website migration, particularly when switching between different content management systems like WordPress. To ensure a smooth transition, we recommend the following steps: Preparation Chose an Option Set Up WordPress with your Host (you are the host/developer) Set Up WordPress with wpSites (wpSites is the…
INK Software has emerged in the AI market as the leading AI marketing content and SEO performance app. Co-founder and CTO Alexander De Ridder joins the wpSites team to demo the software (March 21, 2023). In addition to sharing insights on the state of AI, Alexander took us through how small businesses can use INK…
Customer relationship management (CRM) functionality is at the top of the list when it comes to designing a modern website. This HubSpot CRM vs Dynamics CRM comparison should help you decide what’s best for your business.
Yes, you need a website. We discuss why along with what’s actually needed to get set up for success with your own site as an NFT creator. I’ve just entered the NFT space though am a 20-year veteran in the marketing and web space. I give practical advice, without the hype.
When I’m stuck in a content rut, it can be helpful to get an outside perspective. That usually means engaging a copywriter, briefing them, and awaiting their first draft. Today, I have another option: ai-assisted copywriting. Ai helps me get my content going and improve my website’s SEO at the same time.
Should you consider a self-hosted or managed WordPress website? The question has been around since the beginning of WordPress. In our experience, self-hosted websites suffer routinely from missed security patches, missed updates, incompatible plugins, and bloat.
Some do because their website isn’t generating quality leads, which is related to messaging and content. That, in turn, is related to how well they know their customers, or not. Others do so because their website looks outdated, which is related to aesthetics, which in turn is related to personal preference. This becomes self-evident when…
A website performs poorly because technology evolves and user skills vary. Search Engine Optimization (SEO) is the practice of ensuring your website loads quickly, clearly presents quality information, and guides your visitors to their desired outcome. Audit your website to assess how well it does these things: