boot camps

Where you become the expert.

Hands-on, applied learning throughout.

Each workshop is group learning, scheduled weekly or bi-weekly, and includes an assignment to complete prior to the next session. Participants receive a certificate upon successful completion of each boot camp.

Completing all four boot camps (36 hours of instruction) may help you qualify for government training or retraining programs in your area.

Optional:
Grow Your Business Digital Marketing Coaching.

Kayak Marketing’s 1:1 program is intended for established businesses and organizations seeking to dramatically improve the results of their digital marketing efforts. Bonus: align or re-align key stakeholders.

boot camp certificate

Get Started Website Boot Camp

Participants are guided through core website creation topics, from content development and page layout best practices to website management. Assignments are geared towards preparing your website for both visitors and search engines.

The program covers content creation, visual design tips & tricks, create and edit website pages, navigation, SEO basics, link strategies, file management, URL redirects, and digital security. Topics are covered a little or a lot, depending on participant knowledge level.

This boot camp is delivered through three workshops followed by assignments to implement what you learn. Emphasis is placed on page creation and launch of a minimum viable website.


Attract Better Prospects Marketing Boot Camp

Participants are guided through digital marketing topics, including lead generation strategies and ways to qualify and convert leads.

The program covers search engine optimization, personalizing of marketing emails, blogging for lead generation, designing forms that qualify prospects, managing social media accounts, managing your online reputation, link attraction & creation for SEO, and the art of flowww lead optimization strategy.

This boot camp is delivered through eight workshops followed by assignments to implement what you learn. Emphasis is placed on attracting high-quality leads for your sales team.


Close More Qualified Deals Boot Camp

Learn and implement sales strategies based on who you are working with.

The program covers sales copywriting based on awareness stage, sales prioritizing based on their sense of urgency, increasing the perceived value of your goods & services, understanding buyer roles and their impact on sales, implementing a pricing strategy that sells value over price, and matching ideal clients to your business approach.

This boot camp is delivered through six workshops followed by assignments to implement what you learn. Emphasis is placed on prospect identification, human behaviour, and the sales playbook.


Activate Your HubSpot CRM Boot Camp

Designed to match your lead generation strategy. Implemented within HubSpot Sales Hub.

This boot camp covers creating client personas, creating persona-based lists, creating persona-based properties, and creating persona-based sales email templates with automated personalizations.

This boot camp is delivered through one workshop. Emphasis is placed on setting up persona-based CRM components. Note: HubSpot Admin-level access is required.


Government Grants

Government Funding May be Available in your Area. Search Google if your area is not listed here.


Canadian Job Grants

Participants are advised to check eligibility requirements in their Province. Workshops are scheduled over an 18-week period, spanning approximately 36 hours of instruction.


United States Grants

American participants are encouraged to search the Department of Labor grants for availability and eligibility. Workshops are scheduled over an 18-week period, spanning approximately 36 hours of instruction.


Singapore Grants

The Business Grants Portal brings government grants for businesses into one place, so it’s easier to find and apply for the grants you need.


Australia Grants

Connecting you to information, grants, registrations, and support to help your business succeed in Australia.

Our goal is not to do more for you, but to put you in a position to do more for yourself.

Boot camp participation means seeing more meaningful results from your digital marketing and sales efforts.


Bootcamp Registration

Bootcamps are delivered via webinars in English.